Social Innovation in Horizon 2020 - Margot Bezzi Project Manager
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Social Innovation in
Horizon 2020
Margot Bezzi
bezzi@apre.it
Project ManagerQuali tipi di innovazione in H2020? PRIMA: Innovazione da attivitè R&D – commercializzazione di un prodotto o servizio migliorato ‐ prevalentemente tecnologica, di prodotto, incrementale, lineare, migliorativa... ORA: Innovazione su altri livelli: processo, paradigma, organizzazione •Combinazione innovativa di tecnologie, sistemi e soluzioni esistenti •Nuovi business models o nuovi modi di interagire con gli utenti •Innovazioni non commerciali e a scopo sociale [Source: H2020 FAQs:http://ec.europa.eu/research/index.cfm?lg=en&pg=faq&sub=details&idfaq=42705]
H2020 introduces different forms of innovation
3 emerging forms of innovation:
Disruptive Innovation
“it creates new markets applying new sets of rules, values and models which
ultimately disrupt and/or overtake existing markets by displacing earlier
technologies and alliances” (ODI- Open and Disruptive Innovation scheme)
Open Innovation
“innovation model based on extensive networking and co-creative collaboration
between all actors in society, spanning organisational boundaries well beyond normal
licensing and collaboration schemes” (Open Innovation Yearbook 2014)
Social innovation
(technology-based o non tecnologica, profit, no-profit o...low profit)
4The economic crisis context and the new
challenges
These concepts have
been challenged: GDP
| Growth | Economic
Value | Impact
Measurement…
L’innovazione sociale è legata alla crisi di sistema e paradigma
Crisi di modelli sia sociali che economici…
5A che livello agisce l’innovazione sociale?
A livello dei modelli che regolano il funzionamento e l’organizzazione
della società intesa come sistema complesso, come sistema/ecosistema.
Modelli di produzione, catene del valore Efficienti, sostenibili, impatto ambientale?
Welfare (sanità, assistenza sociale, pensioni, Come riorganizzarli in tempi di scarsità di risorse e di cambio
flexicurity, welfare sociale) demografico (aumento popolazione mondiale, invecchiamento)?
Modelli di governance e decisionali / ruolo Come si costruiscono le politiche? Chi propone / decide?
co-creazione, cambia il ruolo delle PA e dei cittadini
degli attori sociali
Sostenibilità del lavoro Modalità contrattuali, flessibilità, homeworking, equilibrio
lavoro-vita privata, outsourcing / open innovation…
Modelli imprenditoriali Valori e missioni aziendali, creazione del valore (non solo
economico) si riflette in nuove forme societarie
Modelli finanziari e di investimento Monete alternative; Crowdfunding; Finanza ad impatto;
superamento del PIL, Social Impact Bond
Stile di vita (salute, modo di consumare…) Prevenzione e sostenibilità (condivido, riciclo, riuso…),
accento su relazioni umane e benessere (cambiano obiettivi)
Modelli di urbanizzazione e di convivenza Urban design, smart cities, sostenibilità ambientale in
relazione alla sovrappopolazioneDefinition
“Social innovations are new ideas (products,
services and models) that meet social needs
more effectively than alternatives”
Fanno un uso migliore e diverso (sostenibile) dei
beni e delle risorse disponibili, esplorando nuovi
modelli. Vuole agire non sui sintomi ma sulle cause
dei problemi
G. Mulgan, The Open Book of Social Innovation, March 2010
http://www.nesta.org.uk/sites/default/files/the_open_book_of_social_innovation.pdf
7Definition
“They are innovations that are good for society
and enhance society’s capacity to act.”
Migliora le relazioni tra gli attori
Attiva nuovi flussi/processi di scambio
Valorizza e libera nuove risorse normalmente non sfruttate
(“untapped”, underutilized societal goods, time, energies,
emotional exchange, and skills)
= Crea e mette in circolo nuovo capitale sociale
G. Mulgan, The Open Book of Social Innovation, March 2010
http://www.nesta.org.uk/sites/default/files/the_open_book_of_social_innovation.pdf
8Definition
“Social innovations are innovations that are
social in both their ends and their means.”
Il processo è importante tanto quanto il
risultato che sto perseguendo
‐ ha tanto impatto potenziale quanto il risultato ‐
G. Mulgan, The Open Book of Social Innovation, March 2010
http://www.nesta.org.uk/sites/default/files/the_open_book_of_social_innovation.pdf
9Definition
“ Social innovations are innovations that are social in both their
ends and their means.
We define social innovations as new ideas (products, services and
models) that simultaneously meet social needs (more effectively
than alternatives) and lead to new or improved capabilities and
relationships and better use of assetes and resources.
In other words they are innovations that are good for society and
enhance society’s capacity to act. ”
G. Mulgan, The Open Book of Social Innovation, March 2010
http://www.nesta.org.uk/sites/default/files/the_open_book_of_social_innovation.pdf
10A che livello avviene la social innovation? Prodotti/Soluzioni Modelli di consumo (Es: Sharing Economy) Modelli organizzativi (in tutti i settori) Nuove forme societarie (Es: Social Business/Enterprise) Modelli di finanziamento (Es: Crowdfunding) Trasversale a tutti i settori: salute, alimentazione e agricoltura, energia, trasporti, ambiente, servizi sociali…. Trend attuali di cui si deve tenere conto quando si va a pensare, sviluppare, testare, modellare un’idea (servizio, modello di business sostenibile...)
A scanso di equivoci…
Innovazione Sociale
Innovazione nel sociale / nel terzo settoreCreare doppio valore: public transport +
recycling plastic incentives
Risorse rimesse
in circolo.
Incentivo sia per il
trasporto pubblico che
per riciclare plastica.
The machine’s sensor scans
and assess the value of the
plastic – from 5 to 15 cents –
and spits out a public
transportation credit or extra
mobile phone minutes.
13Feed stray animals by
recycling plastic bottle
Risorse rimesse in circolo creando
doppio valore:
Incentivo per riciclare plastica;
valore sociale per gli animali.
Food is bought with the funds from depositing
plastic bottles.Personal support networks generating new
care communities, that are being integrating
with traditional social care provision.
Online tool that brings people together around
someone receiving care.
• Save time - send updates to everyone at once
• Get organized - appointments and documents can
be easily stored and accessed all in one place.
• Reduce stress - share the care – easily let family Video (1’52’’):
and friends know how to help. https://www.youtube.com/watch?v=WppiMkaeNsA
• Create a private care space
• Nuovo modello di welfare/assistenza sanitaria (integrated care)
• Nuovo modello imprenditoriale (valore sia sociale che
economico) / Nuova forma societaria (Social B Corporation)
• ICT enabled (network, sharing info)Bisogni incrociati:
•Anziani: isolamento e senso di insicurezza
•Giovani: poca disponibilità di alloggi ; costi
elevati
Impatto:
•Ritessere il legame intergenerazionale
•Mantenere gli anziani nella loro casa il più a
lungo possibile, offrendogli anche un sostegno
economico / welfare
•Dare ai giovani la possibilità di un alloggio a
prezzo equo – periodi brevi
16Nuovi modelli di consumo
Circolo
Circolo virtuoso
virtuoso che che coinvolge
coinvolge tutti:
tutti:
Istituzioni:
Istituzioni: meno
meno rifiuti
rifiuti da
da gestire;
gestire; piùpiù risorse
risorse da
da metter
metter in
in circolo
circolo per
per Economia
Economia circolare,
circolare,
chi sostenibilità
sostenibilità del
del processo
processo
chi ne
ne ha
ha bisogno.
bisogno. ee cambiamento
cambiamento di di stile
stile di
di
Imprese:
Imprese: possono
possono gestire
gestire l’invenduto
l’invenduto in in maniera
maniera innovativa
innovativa ee attivare
attivare vita
vita (risparmio
(risparmio ee riuso)
riuso)
un’azione
un’azione concreta
concreta di di Responsabilità
Responsabilità SocialeSociale di
di Impresa.
Impresa.
Terzo
Terzo settore:
settore: riceve
riceve materia
materia prima
prima di di qualità,
qualità, riduce
riduce costi
costi didi gestione
gestione ee ICT-enabled
ICT-enabled
può
può liberare
liberare più
più risorse
risorse perper altri
altri servizi.
servizi. (ottimizzazione
(ottimizzazione risorse)
risorse)
Cittadino:
Cittadino: ridurre
ridurre ii nostri
nostri consumi
consumi senza
senza necessariamente
necessariamente modificare
modificare ilil
nostro
nostro livello
livello di
di benessere.
benessere. 17Sustainable social networking
services for transport.
Next generation mobility management to:
•Focus on people and their mobility behavior and lifestyle
•Reduce traffic jams and greenhouse gas emissions / increase health
awareness
•use the power of social networks to create positive incentives (using
rewarding and competition) and help making smart mobility decisions
change lifestyles.
Start-up company established on May 2013 www.sunset-project.eu
video: https://www.youtube.com/watch?v=8bWuxMhgbvs&feature=plcp (da 0.44’’)Social networking services for
smart mobility management
The power of social network dimension
•Share traffic info and make smarter choices ‐ decision‐support
mechanism
•Gaming component: Competition / Reward
Competition with your contacts | City rating | Third party reward
Individual dimension
•Personal profile and mobility behavioural analysis (mobile)
•Awareness of your behaviour and its wider impact
Social/environmental impact
traffic jams
greenhouse gas emissions
Improve wellbeing and awareness
Change of Life‐style
Start-up company established on May 2013 - www.sunset-project.eu
video: https://www.youtube.com/watch?v=8bWuxMhgbvs&feature=plcp (da 0.44’’)http://dcentproject.eu/ It helps communities to share data, collaborate and organize their operations. •We are creating a social networking platform for large-scale collaboration. We call for citizens, developers, hackers and open source activists around Europe to work with us. •We also explores how communities might manage common goods and facilitate online exchange with Bitcoin-style digital social currencies. •It builds on the Finnish experience “Open Ministry”.
Crowdfunding
Eppela tratterrà una somma pari al 5% della cifra raccolta
come costo di gestione, oltre ai costi di transazione
22Crowdfunding e ricerca
L’Economia collaborativa (sharing economy)
Who has a role in Social Innovation?
New Values, Relationships and relations – Working “Beyond Silos”
GOVERNMENT, INDUSTRY
Partnership New missions
PUBLIC AUTHORITIES Social impact and
Facilitation Consultation environmental sustainability
Impact measurement Co-creation CITIZENS
Participation and Involvement
THIRD SECTOR
Economic sustainability and Business model
Partnership
ACADEMIA &
UNIVERSITY
BANKING & FINANCE Research on conceptualisation
and methodologies
Impact Investments
Boundaries are crossed among social actors
25Come si crea capitale sociale?
Change of mind-set & Collaboration Co-creation
Lifestyle Co- Design
Participation
Re-use & Recycle
Responsibility Reciprocity
Sustainability Quando
Quando unun progetto
progetto incorpora
incorpora nel
nel suo
suo
approccio
approccio metodologico
metodologico Carequesti Sharing
questi elementi,
elementi, sta
sta
Online Reputation
cogliendo
cogliendo ii trend
trend dell’innovazione
dell’innovazione sociale
sociale
mechanisms Gamificati OWNERSHIP ACCESS
on
“Lean” approach based on
iteration with users for Different attitude toward RISK and
continuous improvement FAILURE
Openness &
Horizontal relationships / no hierarchy Transparency
26Dov’è tutto questo in Horizon 2020?
27Social Innovation in H2020 (2014-15)
Health, demographic change
and wellbeing
Food security, sustainable
agriculture, marine and
maritime research & the
bioeconomy
Secure, clean and efficient
energy
Smart, green and integrated
transport
Climate action, environment
resource efficiency and raw
materials
Inclusive, innovative and
reflective societies
Secure societies
European Institute of Innovation and Technology (EIT)
Spreading Excellence and Widening Participation
Science with and for society
Joint Research Center (JRC)
28Le componenti di Innovazione Sociale in H2020
Keywords in WP 2016‐2017
HEALTH: Re‐think and re‐design the health‐care structure (the way health‐care
it’s provided: who, how, where). Rethink the role of patient ‐prevention, self‐
mgmt / patient empowerment
FOOD SECURITY: new (business) models for development in rural areas (Rural
renaissance); Bio‐economy: stakeholder engagement, new biobased markets,
goods and services.
ENERGY: enabling the participation of consumers (citizens, communities, private
investors) in energy transition through changing citizens’ behaviour (awareness,
attitudes, risk perception, decision making, consumption behaviour, and
investment decisions). Market uptake of energy technologies and services.
Industrial energy mgmt, and re‐use of industrial waste. Smart Cities.
TRANSPORTS: Change vehicle use or ownership through studying mobility
behaviour, individual choices, and social norms. Take up and scale up of
innovative solutions for sustainable mobility; smart electric mobility; public
procurement of innovative transports,
30Examples in WP 2016‐2017
CLIMATE and ENVIRONENT: Paradigm shift and systemic innovation: 1) from a
linear production model to a circular one; 2) from recycling to avoid waste creation
(production and consumption models). Focus on change of attitudes, co‐creation,
social innov
INCLUSIVE and INNOVATIVE SOCIETY: Co‐creation dinamics between PA and
citizens (pilot design; policy making and big‐data); New economic and social
measurement for growth. Social innovation in cultural heritage governance. SME
instrument on new business models (sharing economy); Social Innovation
Competition; Horizon Prize for Social Innovation.
ADVANCED MATERIALS, MANUFACTURING AND PROCESSING: Business
models and industrial strategies supporting novel supply chains for innovative
product‐services
ICT: Collective Awareness Platforms for Social Innovation and Sustainability,
leveraging on the power of networks and data to create grass‐root awareness and
change lifestyles; Gaming and Gamification; SME Open Disruptive Innovation.
FOCUS AREA/CROSS‐CUTTING ACTIVITIES: Factory of the Future, Sustainable
Process industries, Circular Economy; Internet of Things; Smart and Sustainable Cities
(nature based solutions; new governance for sustainable cities, sustainable
urbanisation…)
31Social Innovation Competition
Reward for projects which creatively contribute to responding to
social/societal challenges.
First 2 editions funded by DG Enterprise.
1st edition 2012‐13: creating new and better job opportunities
3 projects awarded with a prize of €20,000
2nd edition 2013‐14: help people move towards work or create new types of
work
3 projects awarded with a prize of €30,000
3rd edition 2014‐15: New ways to Grow
3 projects awarded with a prize of €50,000
Two more editions to be funded under H2020 (2016 e 2017)
significant increase in prizes awarded and stronger mentoring componentEver think about ways to create growth for all in Europe? Have an idea to increase sustainable production in your country? Can you provide an answer to problems in our society? Then get involved in ‘New Ways to Grow’! The European Commission is looking for ordinary people to come up with extraordinary, innovative solutions to problems in society ‐ You don't have to be an entrepreneur already, all you need is a great idea with the potential to help Europe grow! Deadline: Friday 8th May 2015 •1,408 entries riceived •Successful semi‐finalists announced the week of 20 July 2015 •Short‐listed invited to take part in a mentoring workshop in Vienna on 7th ‐ 9th September. •Winners announced on 27 November 2015….will be awarded a €50,000 prize each . Trailer: https://www.youtube.com/watch?v=Dn4AACeScSs More info: http://ec.europa.eu/growth/industry/innovation/policy/social/competition, info@socialinnovationprize.eu
«The winners all have the potential to increase growth and sustain not only financial value, but also social
progress for citizens, government and enterprises alike. They highlight social and environmental issues that are
concerns for many Europeans and are addressing our ageing population, inclusion and accessibility in creative
ways.”
•sit‐in beekeeping foundation ‐ Apiform from Bosnia and Herzegovina
•peer‐to‐peer homestay model for older people ‐ The Freebird Club from Ireland
•accessible car sharing platform ‐ Wheeliz from France5 Challenges to vote by citizens, to choose among:
1.Childhood obesity
2.Aging population [selected]
3.Integration of immigrants in the labour market
4.Women-led enterprises growing in numbers and size
5.Community-led clean energy generation
35Digital social innovation (DSI) Large mapping study launched by DG Connect in May 2013 ‐ Led by NESTA. It analyses: •130 social innovation cases enabled by the ‘network effect’ (internet connectivity) •How digital tools empower communities and social entrepreneurs to solve societal problems. From distributed data to Collective intelligence: from sensors, IoT, social or user‐generated content to organised knowledge to solve problems that individuals cannot tackle by themselves. new economic models for coproduction and data sharing; http://ec.europa.eu/digital-agenda/en/news/growing- digital-social-innovation-ecosystem-europe
Digital Social Innovation is based on…
• The power of data: Big data / Open data (correlation vs causation)
• Co‐creation and co‐design (living‐lab, user‐driven/open innovation)
• Engagement techniques (incentives for joining and cooperation/sharing)
• Gamification (serious games) techniques motivation and
incentives: e.g. competition and rewarding (scoring , credits)
• Hyperconnectiviy and network effect
– peer pressure and imitation,
– rating and reputation online
– models of patterns of online habits, impact awareness and behaviour
acknowledgement
• Georeferentiation /GIS (geographic information system)
All this is reflected in Topic “CAPS”
37Topic: CAPS Collective Awareness Platform for
Social Innovation and Sustainability
Two topics related to CAPS will
be called for in the 2016-17 WP:
ICT-12b: "Distributed
Architectures for Decentralised
Data Governance" (submission
deadline: 12 April 2016)
ICT-11: "Collective Awareness
Platforms for Sustainability and
Social Innovation"(submission
deadline: 25 April 2017)
38CAPS Collective Awareness Platform for Social Innovation and Sustainability Research Projects for Grassroots Experiments and Pilots DecarboNet: Raising collective awareness about environmental challenges CAP4ACCESS: Collectively removing barriers to inclusion CATALYST: Collective intelligence in online platforms: from discussion to action Wikirate: Enabling citizens to rate companies on corporate social responsibility D-CENT: New tools for direct democracy, participation, new economic models Seed Funding for Social Innovation Activities CHEST: 3M € funding for digital social innovation based on the network effect Study on Digital Social Innovation in Europe Digital Social Innovation: Crowdmapping actors and networks Coordination and Support Actions CAP2020: Boosting Collective Awareness Platforms for Sustainability and Social Innovation WebCOSI: Increasing trust in collectively-generated statistics Ia4Si: Impact assessment of collective awareness platforms SciCafe 2.0: Promoting new collaboration models
DG Research & Innovation (DG RTD)
DG Internal Market, Industry, Enterpreneurship and SMEs (DG GROW)
DG Communication Network, Content and Technologies (DG CONNECT)
CHI SI OCCUPA DI SOCIAL
INNOVATION IN COMMISSIONE
EUROPEA?
40DG RTD
• Research on Social Innovation Funded under the SSH
Work Programme in FP 5‐6‐7
• Aim: theory building and conceptualisation.
• Focus: social sector (not yet Societal approach)
– welfare systems and services, disadvantaged and
marginalised social groups, poverty and inequalities,
education, lifestyles
• For social scientists and humanists
41Studies on Social Innovation Focus on: •Integrating theories and research methodologies •Undertaking European and global mapping •Upstream practices to policy development •Develop a new theory of transformative social innovation •Understanding of social innovation’s economic dimensions, creating new concepts, models and instruments for policy makers, innovators, investors and intermediaries •Advices to stakeholders on how to foster Social Entrepreneurship •Collect new insights on social innovation in the public sector •What contributes to the successful up-scaling of ICT-driven social innovations •Feasibility and best practice for change, specifying the institutional changes needed at all policy levels •Innovative approaches in three fields of social services: health, education, and welfare Eldest projects (FP6) have •What is a sustainable lifestyle? a stronger focus on •Role of cities in social cohesion traditional third sector •Public-private innovation networks issues (education, poverty, •Emerging social ventures and open service innovation marginalisation, young •Understand innovation performance under a variety of incentive schemes people, social exclusion…) http://ec.europa.eu/research/social-sciences/pdf/ssh-projects-fp7-5-6-social-innovation_en.pdf
Research on Social Innovation expected in H2020 5 research fields were identified by experts, not investigated before, and needing further development. Now: broader approach to Social Innovation (Societal) 1.social innovation to overcome the inequalities of health and re‐pattern the social determinants of health; 2.social innovation in rural areas and societies; 3.social innovation in the financial sector; 4.social innovation and the private sector; 5.social innovation for managing diversity.
DG GROW
• Social Economy
• Social Enterpreneurship
• Social Business
44Social Business or Social Enterpreneurship
• L’impatto sociale rientra nella mission aziendale,
anche se il core business non è sociale.
• Produttività, competitività e catena del valore
sono ridefinite tenendo conto di:
• esternalità ambientali e sociali (uso di materiali
riciclabili, energia verde, modalità di trasporto…ecc.)
• le condizioni economiche e sociali delle comunità in cui
si opera/degli impiegati
• Impatto sociale e ambientale positivi diventano
fattore di competitività
COM 2011
• Finanza ad impatto e nuove forme societarie
ibride (Low profit, B‐Corporations, diversa distribuzione utili)
[See also: Yunus’ 7 principles of Social Business, http://www.grameencreativelab.com/a‐concept‐to‐
eradicate‐poverty/7‐principles.html ]Social Business Initiative
Strasbourg, 16-17 January 2014. 2-day interactive event on social entrepreneurship
promoted by European Economic and Social Committee (EESC) and European
Commission.
Strasbourg Declaration
•Social enterprises offer a model for 21st century business that balances financial, social, cultural and
environmental needs.
•Public and private players must develop a full range of suitable financial instruments and
intermediaries supporting social enterprises throughout their life-cycle.
•Needed a stronger engagement at EU, national, regional and local levels to co-create new policies
supporting social enterprise, suited to the local context.
•All players need to look at growth and value creation from a wider perspective, including social
indicators and demonstrating positive social impact when reporting social and economic progress.
•Social enterprises are a vehicle to build a pluralistic and resilient social market economy.DG CONNECT
• Digital Social Innovation
• CAPS topic
47Main European Commission Documents
Empowering people, driving change. Social
Innovation in the European Union
BEPA (Bureau of European Policy Advisers), 2011
Guide to Social Innovation
DG Regional and Urban Policy, 2013
Social Innovation research in the European
Union. Approaches, findings and future
directions
DG Research and Innovation, 2013
Social Innovation. A Decade of Changes,
BEPA, 2014.Other EU documents
Leasing Society
European Parliament, Economic and
Scientific Policy Department, 2012
Social Innovation for Sustainability
DG Research and Innovation, 2012
Social Economy and Social Entrepreneurship
DG Employment, Social Affairs and Inclusion,
2013
Strengthening Social Innovation in Europe.
Journey to Effective Assessment and
Metrics
DG Enterprises and Industry, 2012
Written as part of the Social Innovation
Europe InitiativeGrazie!
Margot Bezzi
bezzi@apre.it
50The Innovation Spiral
Source: The Young Foundation, Social Innovation Exchange (SIX)
51Social Innovation e componente SSH
PROJECTS L’innovazione sociale presuppone sempre
competenze di sociologia, economia,
psicologia, antropologia, studi del
comportamento, behavioural economics,
SSH sociologia dei media… (competenze in ambito
Component Social Innovation Component SSH).
Al contrario, possiamo avere progetti con
componente di SSH che non implicano
SOCIAL INNOVATION: l’innovazione sociale.
•Riflessione su cambiamenti nei meccanismi di organizzazione/interazione sociale, es:
• Governance (impostazione centrica, collaborativa, multistakeholder, attiva, passiva);
• Intersettorialità (ruolo dei differenti settori nella società (gov, impresa, cittadino, terzo settore si re-
inventano un ruolo? Collaborano?)…
• Modalità di comunicazione tra attori (orizzontali/ verticali, mono-direzionali/interattivi);
•Aspetti valoriali / comportamentali /di stile di vita (motivazione, gratificazione, identità e
identificazione, senso di appartenenza, imitazione e “peer-pressure”, riconoscimento
/riprovazione sociale…)
•Ha una componente di pratica, sperimentazione e applicazione (pilot, testing, scaling…)
Es.: Robotica, Human-centric digital age, Health research, necessitano della presenza di
studiosi in scienze cognitive, psicologia, etica, ma ciò riguarda una prospettiva di studio e di
contributo multidisciplinare – no impatto su processi, modelli, pratiche…Social Innovation Actors in Europe.
A few examples ‐ excluding the European Commission
IN EUROPE
53“We’re expanding
our scope to
become a hub for
innovators the
world over. As well
as increasing the
research we do into
how innovation
works, we’re also
developing
practical tools and
skills to share with
everyone who
wants to make
change happen, but
doesn’t know how
to start.”
“We’re investing in a range of exciting start-ups that
can make a real difference in the world, and we’re
testing out new ideas to help the arts, the health
system, the education system and all our public
services thrive in the future”. 5455
56
Other European big players
Acting as a social-profit organisation, ZSI conducts research on the social
It is named after Michael Young, a British embedding of all manner of innovation, and contributes to the designing of
sociologist. The Young Foundation is a non-profit, innovation processes and social change. ZSI is an independent institution,
non-governmental think tank based in London acting globally by deployment of innovative research, education, advisory
that specializes in social innovation, including services and co-ordination of networks, to
disruptive social innovation, to tackle structural •support socially appreciated forms of innovations,
inequality. The Young Foundation engages with •develop, research and disseminate social innovations,
government, business and the community to build •analyse, promote and evaluate scientific collaboration,
new movements, institutions and companies that •strengthen an open and solidly united society, and thereby
tackle the structural causes of inequality. •help to implement the visionary prospect of a better world.
First European association of Third sector
leaders. Euclid Network connects members from
more than 40 countries from across Europe for a
more innovative, professional and sustainable
European civil society. We work to empower the
network (through membership and projects) to
become the change-makers of civil society -
challenging the status quo, bringing solutions to the
table and fostering collaboration and peer-learning
across boundaries.
57Started in January 2012 in Paris, OuiShare is now an international leader
in the collaborative economy field.
OuiShare activities consist of building community, producing open and shared knowledge and
incubating projects around the topics of communities and the collaborative economy, as well as
offering support to individuals and organizations through professional services and education.
Knowledge includes industry and system analysis, research on economic models and social
behaviors, as well as the development of public policy frameworks.
5859
Social Innovation Actors
IN ITALY
60Italian Initiatives
61Chiavi di lettura
• Cambio di ruolo tra attori (beyond silos), il fornitore del servizio potrebbe essere
quello non tradizionale.
• Co‐creazione tra attori
• Approccio olistico e impatto sistemico: oltre alla risoluzione del problema
particolare, il nuovo sistema creato dal progetto produce esternalità positive anche
su altre questioni e dinamiche sociali (altri soggetti, catene del valore). Si soddisfano
bisogni di diversi gruppi sociali e si modificano processi.
• Risorse: il valore creato non è necessariamente monetizzabile; si valorizza tempo,
capitale relazionale, affettivo, riuso oggetti…
• Sostenibilità, ambientale ed economica.
• Nuovi valori e stili di vita: trasparenza; condivisione (vs possesso); non‐consumismo;
collaborazione (e.g. creative commons vs copyright)…
• Ruolo ICT: scalabilità su larga scala, network, matching, auto‐organizzazione e
interattività, intelligenza collettiva, concetto di reputazione online su social
networks.
Sarebbe accaduto in tempi di maggiori possibilità economiche?Puoi anche leggere
